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Multi-channel

04 Nov Amazon – Selling in Toys and Games at Christmas

Posted at 14:03h in eCommerce, Multi-channel, Operational Management, Strategy by Amy Preston 0 Comments

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As November comes into view, it’s goodbye Halloween and hello Christmas. Mariah Carey blasts from every over-stocked shop, mince pies are strategically (and inconveniently) placed at the front door of every supermarket, and in the distance, the jingle of sleigh bells can be heard. Yes, the...

Competing with Amazons pricing strategy - Credit: http://annakobieta.blog.onet.pl/files/2015/06/family.jpg

07 Apr Competing with Amazons pricing strategy

Posted at 16:44h in eCommerce, Multi-channel, Strategy by Amy Preston 0 Comments

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A competitive pricing strategy is vital for maintaining a successful and profitable eCommerce strategy. But, with the arrival of highly competitive pricing tools, winning the online pricing war can be a lose-lose for small eCommerce businesses. Thanks to their unique pricing algorithm, large online retailers like...

Multi-channel

04 Nov Amazon – Selling in Toys and Games at Christmas

07 Apr Competing with Amazons pricing strategy

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